Deal Analyses
What a smart buyer sees in a listing — and what questions they ask before going further.
These are analyses of closed public listings. We work only with information visible to any buyer browsing the marketplace. The point is not to evaluate the deal — it is to show what rigorous screening looks like before you ever request financials.
Deal Analysis #3
Niche E-Commerce Brand — Pet Supplies
A $1.85M e-commerce brand doing $2.4M in revenue through Amazon and Shopify. 70% platform dependency, 5 years old, and a 4.51x multiple. What the stated SDE hides, why the price is wrong, and what a buyer needs to verify before going further.
E-Commerce
$1M–$2M
Closed Listing
Deal Analysis #1
Commercial Cleaning Company — Southeast U.S.
A $1.8M listing with $480K in stated SDE and a 3.75x multiple. Recurring contracts, 22 employees, and an owner who says he works 15 hours a week. What the numbers suggest — and what they leave out.
Commercial Cleaning
$1M–$2M
Closed Listing
Deal Analysis #2
Residential HVAC Company — Midwest U.S.
A $3.2M listing with $720K in stated SDE and a 4.44x multiple. 1,200 service agreements, 14 employees including 8 technicians, and 21 years of operating history. What the numbers justify, what the licensing situation could change, and where the real risk sits.
Residential HVAC
$3M–$4M
Closed Listing
Get this analysis on your deal
Our Deal Memo gives you the same analytical rigor you see here — applied to your specific deal, with full access to the financials.
Review My Deal